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The aim here is to make your presentation engaging and easily readable.
A business plan is a written description of your business's future, a document that tells what you plan to do and how you plan to do it.
If you jot down a paragraph on the back of an envelope describing your business strategy, you've written a plan, or at least the germ of one. You start here, today, with certain resources and abilities.
We understand that writing a business plan can be a daunting experience.
You have a great idea, loads of experience in the industry, but you’ve never had to produce a document like this before…Don’t worry!
The key element here is your company mission statement.
This shouldn’t be an essay — rather, it should be to-the-point, concise, and eloquently express your high-level vision in a way that gets people excited.
This gives your audience an idea up-front of what you’ll cover, and communicates that you, as an owner or employee, are organized and focused.Make your mission known.
Much like the Title page, the Mission page (page 3) is a branding exercise.
Related: 7 Steps to a Perfectly Written Business Plan You can visit our small business encyclopedia to learn more about business plans or our Form Net area to get the necessary forms to get started.
Video: What Investors Really Think About Your Business Plan.